Childhood Care and Development
adidas Group since 2008 beginning with the international non-profit organization children RTP (Right to Play) cooperation, the implementation of Adidas - children RTP child development program for 2008 suffered the Wenchuan earthquake in Ningqiang County in Shaanxi Province, school age Former child provide early childhood care and development (Early Childcare and Development, referred to as the ECCD) services. Today, the focus of the project from disaster relief shift growing sustainability, the future to build a better community.
The goal of th Retro jordans for sale e project is to cooperate with the child RTP, and the promotion of sports and games entertaining way to promote behavioral change and the overall development of rural children in Ningqiang, such as: self-confidence, communication skills, cooperation spirit, while improving local service providers (such as teachers) capabilities.
With fixed ECCD centers and early childhood caravan, Ningqiang County preschoolers to accept high-quality early childhood care and development services. Children ECCD center of the town, the caravan early childhood services for children in remote mounta cheap jordans for sale mens inous areas. Both combine to form a ECCD service network, helping enable more rural children benefit from it. The number of the project compared to before, Ningqiang County Pingjhen can enjoy a wide ECCD services increased by 52%.
Each year, the adidas Group will organize a week-long employee volunteer activities, through their self-registration way to join the volunteer team. Volunteers from around the first Da Xian, a day and a half to attend training, then travel 10 hours to Dunning county, in the following two days sports and play activities and preschoolers ECCD centers. I 
n 2012, Adidas first nine invited consumers to participate in volunteer activities, they timely sharing activities through self-media platform, aroused great repercussions in Adidas consumer group.
Influence and measure
Ningqiang County Yuquan Xu Tingjiang is a year-old boy Pa. Because born with disabilities, six years old, he looks only three years old. He obviously different from other children, and others do not want to speak, at the beginning is not willing to participate in ECCD center's activities. However, after a period of time, with the help of children under the Rig Cheap air jordans for sale ht To Play activities, his teacher led the children start playing games, the children were divided into groups. Thus, Xu Tingqiang chance to talk with cooperation with other children in the group. Slowly, ???? behavior began to change, his parents say he is now more willing to take the initiative to talk with someone, the character has become more outgoing. Teachers also noted that he is now willing to speak with others, and others to play with.
This is just one of many cases, how to understand the benefits and effectiveness of investment projects?
Adidas uses a model develop Retro jordans for sale ed by the London benchmark Group (LBG), to help its partners to track inputs, outputs and long-term effects. LBG is one of many companies worldwide team of dedicated measure the effectiveness of community investment; its model provides a clear and consistent method, can be used to assess the contribution of the community, and to help companies better understand the community's business and investment community Advantage .
children RTP Adidas Group has adopted a number of key performance indicators quantitative and qualitative (KPI) to measure the success of the project. Qualita cheap jordans online tive KPI major concern: (1) the overall development of children's physical, social, cognitive and emotional aspects; (2) ECCD staff, parents and the child's ability to enhance health workers; and (3) employees volunteer for the adidas Group core further recognized principles and enhance their skills. (Chinese shoes Network - the most authoritative and most professional shoe News Media Partner: Apparel Network & nbsp; global fashion brand network.)Shanghai exclusive
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